Walmart’s Last Mile Strategy

26/08/2021

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We all know how Amazon has forever changed the rules of retailing. Now comes news that Walmart, another U.S. retail behemoth, is sending its employees, gig workers, and even(groan) drones to make local “last mile” deliveries for other companies. The program is called “GoLocal”, and it’s in response to pandemic-led eCommerce demand pressures. Gathering data about who orders what and when in any given geography is the ultimate goal, all under the banners of “improved customer service” and “delivery density”. And BTW, good luck reaching a live human being on the phone...

Read More:

https://www.washingtonpost.com/business/2021/08/24/walmart-expands-last-mile-delivery-service-outside-businesses-opening-new-battlefront-with-amazon/

https://www.reuters.com/business/retail-consumer/with-holidays-around-corner-walmart-starts-last-mile-delivery-service-2021-08-24/

https://techcrunch.com/2021/08/24/walmart-announces-golocal-a-last-mile-delivery-service-for-other-retailers/

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