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Course on how to sell in America: the most effective sales techniques for the US market
Data di pubblicazione:
10 min read | Lucio Miranda
Course on selling in America: Learn the most effective sales techniques for the American market
How to sell in America? 26 years of sales experience in the USA at the disposal of Export Managers and European companies that want to enter the American market
Selling in America is different from selling in Europe or other parts of the world: with ExportUSA you can learn the most effective techniques and approach
ExportUSA has practical experience of selling in the USA: we started selling directly to America over 20 years ago. Our course on how to sell in the USA is the result of this practical experience and it is just as practical
"Selling in the USA" is ExportUSA's sales course for anyone who needs to:
Search for potential customers in America
Look for distributors or sales agents in America
Negotiate, bargain or carry out business negotiations / bargaining with American counterparts [potential customers, distributors, carriers, sales representatives etc.]
Prepare presentations for American clients
Learn how to make sales calls to American customers
Learn how to write effective presentation emails in America that allow you to maintain an open dialog
Objectives of the "Selling in the USA" sales course
You will learn a method and the most effective sales techniques to use in America. Techniques and methods proven by years of experience accrued by a company that has been working directly in the American market for years
How many times have you wondered:
"How come I can't sell in America?"
"How can I acquire new American customers?"
"Is there a better or different sales approach for the US than the one I am using?"
"I am planning my company's entry into the US market, how should I structure my sales?"
"How can I improve the results of my sales calls to American customers? "
If you've ever asked yourself these questions then this ExportUSA course is for you. The aim of the course is to equip you with a method and sales techniques that work in America, with potential American importers, agents or customers. The techniques and methods are not theoretical but extremely practical, the result of decades of direct sales experience in the American market.
Contents of the "Selling in the USA" sales course
What you will learn during this ExportUSA course
FIRST PART OF THE SALES COURSE
The first part of the course deals with aspects which are not directly related to selling but which are crucial to understanding how to sell effectively. The cultural aspect is fundamental to closing deals.
How to work in America: the method, interpersonal relations, structure of a typical American company
Introduction to business negotiations and meetings in America
America's workplace culture: Business Etiquette
How to behave during meetings: how to introduce yourself, how to greet people, what to say and what not to say during business meetings and social occasions in America
How to behave during business dinners and lunches in America and how to get the most out of them in terms of interpersonal relations.
SECOND PART OF THE SALES COURSE
Where you learn the most effective sales techniques for selling in America.
How to look for potential customers or distributors for the American market
How to prepare the presentation of your products and your company
How to prepare the contact call with customers or distributors in America
How to write an effective email to your American customer or distributor
How to follow up after a sales call with an American customer
How to write a proposal for a potential American client.
On this page we have obviously described the course topics in brief. Each topic then has its own detailed program. The course also includes a series of practical exercises.
How the "Selling in the USA" course is run
Maximum flexibility in course delivery to meet the needs of each company
The ExportUSA course can be delivered in different ways:
Webinar / Online
In this mode, the course consists of ten hours divided into ten lessons. In this mode, the course is always individual.
In person at our office in New York
In this mode the course consists of five sessions of two hours each. It can be organized for the staff of a single company or with participants from several companies. The maximum number of people in this mode of course delivery is four.
Courses in Italy In this mode the course consists of two sessions of six hours each and involves several participants from different companies. The maximum number of people in this mode of course delivery is 10/12 people.
A good command of the English language is needed to take full advantage of the course.
A range of services to help you set up your sales activities in America are included in the "Selling in the USA" course
How we help you after the course
Whatever the delivery method, the "Selling in the USA" course also includes the following activities for your benefit:
5 hours of follow up where you can contact us for any reason: you can send us emails or presentations to review, you can ask us for further explanations or clarifications, you can ask us for opinions of any kind;
Revision of your corporate presentation in English.
(+1) 718-5225575
